The press in this context is only covering part of the story: Google now essentially competes with every company that directly or indirectly involves the use of Internet content + advertising (e.g., see the full article for details on YouTube planning to compete with Apple iTunes and Netflix), and the stimulus-response consequences are gaining momentum. It’s not just Apple-versus-Google; it’s Google-versus-everybody-else, and Google will have only itself to blame for the results.
Consumers are witnessing the beginning of a new war between computer companies. Instead of the Apple-Microsoft conflict of the early 1980s, this fight is taking place between Apple and Google.
The latest skirmish: BusinessWeek reported Wednesday that Apple was in talks with Microsoft to make Bing the default search engine on the iPhone’s Safari Web browser. The article said the two companies had been negotiating for weeks over a possible partnership on the iPhone.
The War Between Apple and Google Has Just Begun - Bits Blog - NYTimes.com
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