A Journey to a Thousand Maps Begins With an Open Code - New York Times: "An army of programmers, most of them doing it just for fun, has grabbed the software code that generates the distinctive maps with their drop-shadowed virtual pushpins, and combined it with other data like the locations of potholes, taco trucks and U.F.O. sightings, and even the sites of murders and muggings.
Google's openness to the use of its maps does have limits, though. Once a mash-up turns into a large-scale commercial enterprise, Google looks to share in the revenue. That is happening at Trulia; Google lawyers are trying to negotiate a royalty agreement. "At the moment it is free," Mr. Flint said, "and we are taking advantage of it.""
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