Saturday, December 05, 2009

Exclusive: Wetpaint cuts staff, changes focus to publishing

Another social media reality check

Wetpaint today laid off nine staffers -- including co-founders Kevin Flaherty and Alex Berg -- as the 4-year-old Seattle operator of wikis refocuses efforts on its own online publishing ventures. It now employs 30 people.

The heavily-funded company isn't saying too much about the online publishing effort, which includes new business models for the battered media industry. But a company spokesman -- who labeled the change a strategic shift -- said Wetpaint is currently working on a stealth mode project that they plan to publicly disclose in the coming weeks.

Exclusive: Wetpaint cuts staff, changes focus to publishing

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