Wednesday, July 11, 2007

Microsoft Plays Up Family Appeal of Xbox - New York Times

More Xbox news from E3 

Part of Microsoft’s strategy has been to position the Xbox 360 as a living room media hub and an essential element of that plan has been allowing users to download films and television shows to the machine. Adding Disney to the roster of companies distributing movies and video programming over the Xbox Live service should help broaden the appeal of the game system to families with children.

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The company also said it was developing a keyboard for the Xbox 360 controller. Currently, Xbox Live users send text messages using an on-screen keyboard. The company recently announced plans to integrate the popular Windows Live Messenger service with Xbox Live.

But even as Microsoft hopes to appeal to new sorts of users, the company wants to avoid neglecting the serious player. So Microsoft also said that the next version of the popular Resident Evil series from Capcom of Japan would also be designed to run on the Xbox 360.

Microsoft Plays Up Family Appeal of Xbox - New York Times

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