"It is a radical move for a company that until now had required payment for its images, pointing to the hard realities of managing content in the digital era.Getty’s Images Are Now Free for Twitter, Tumblr and Personal Blogs - Digits - WSJ
Getty says the move does not signal defeat. Instead, it is an attempt to wrest some of the control back.
“We don’t think it’s giving away the store,” said Craig Peters, senior vice president of business development, marketing and content. “We think it’s opening up an entirely new opportunity for our business.”"
Thursday, March 06, 2014
Getty’s Images Are Now Free for Twitter, Tumblr and Personal Blogs - Digits - WSJ
Trust through better tracking; see the story link below for more details
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