Apple Maps in iOS 10 is watching you, even when you're using Google Maps - CNET

The article title is a bit over-the-top, and this looks like a very useful feature; it also suggests the new Apple multi-device clipboard model is leveraging Schema.org

"As revealed in a prerelease beta of iOS 10 software, Apple Maps now watches what users are copying/pasting in their iPhone or iPad. Copy an address, for example, and Apple Maps' new app widget will offer driving directions. That works even if you copy a location in Google Maps -- making it easy for you to send directions to a friend by text or email.

After you copy an address in Google Maps, Apple Maps acknowledges it's been watching you with the message "Recently viewed in Google Maps." Depending on the source, the message could also say "Recently viewed in Waze" if coming from Google's crowdsourced traffic app or "Recently viewed in Safari" if coming from the web.

It's unclear if the data is transmitted to Apple."

Apple Maps in iOS 10 is watching you, even when you're using Google Maps - CNET