Thursday, December 02, 2010

Plan would let consumers avoid Web data collection - The Boston Globe

In other words, the US government may mandate the option of having something like the InPrivate Filtering feature Microsoft introduced – but limited -- in IE8

The idea for a do-not-track mechanism borrows from the Do Not Call list, a registry of phone numbers that are off-limits to telemarketers, but it would be implemented differently.

Rather than submitting their names on a centrally maintained list, consumers would use a tool on their Web browsers to signal that they do not wish to be tracked or to receive targeted advertising. Leibowitz said Google, Microsoft, and Mozilla have all experimented with do-not-track technology on their browsers.

Plan would let consumers avoid Web data collection - The Boston Globe

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