Tuesday, December 08, 2009

Google Launches Web Initiatives as It Tries to Fend Off Microsoft - WSJ.com

Interesting tone shift in the Google press lately

The moves are the latest sign of the escalating battle between the Silicon Valley Internet giant and Microsoft, whose Bing search engine has gained market share and won credibility for the software company in a field that Google dominates.

As Bing and start-ups such as Twitter Inc. and Facebook Inc. attract more buzz, Google is pushing hard to convince users that it is still on the cutting edge of Web innovation and that the search market has plenty of room to grow.

Google Launches Web Initiatives as It Tries to Fend Off Microsoft - WSJ.com

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