Thursday, April 16, 2009

CNN acquires leading Twitter account | Digital Media - CNET News

Sign of the times…

CNN gained nearly a million Twitter followers on Wednesday when it acquired the @cnnbrk Twitter account.

The account, the largest on Twitter with more than 947,000 followers, had been maintained and nurtured by James Cox. CNN did not disclose financial details of the acquisition, probably because rules at the microblogging site prohibit the selling of Twitter accounts.

The acquisition comes as the race to 1 million Twitter followers heats up. As of Wednesday afternoon, Ashton Kutcher was in second place with 917,000 followers, followed closely by Britney Spears, who has about 913,000 followers.

CNN acquires leading Twitter account | Digital Media - CNET News

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