Thursday, October 11, 2007

EBay Adds Social Networking Feature -

Better late than never

Hoping to woo shoppers who say eBay Inc. has lost its folksy appeal, the world's largest online auction plans to launch its own version of a social networking service Wednesday and is promising other customer-friendly features by year's end.

The "Neighborhoods" feature encourages users to post photos, product reviews, tips and responses -- creating a far more visual and interactive experience than eBay's text-based discussion forums.

EBay Adds Social Networking Feature -

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