Thursday, September 22, 2005

InformationWeek > Online Music > Dell Launches iPod Competitor > September 21, 2005

InformationWeek > Online Music > Dell Launches iPod Competitor > September 21, 2005: "
Dell Inc. on Wednesday said it was primarily using a word-of-mouth campaign in marketing the DJ Ditty, a digital music player competing with Apple Computer Inc.'s iPod Shuffle.
The Ditty, which is about the size of a stick of gum and is a half-inch thick, holds up to 220 songs and includes an FM tuner and a LCD screen. Apple has been criticized for not including the last two features in the Shuffle. "
Post a Comment