Thursday, September 01, 2005

Apple offers Mac Mini 'test drive' | CNET News.com

Apple offers Mac Mini 'test drive' | CNET News.com: "The promotion signals that Apple may not be thrilled with the pace of Mac Mini sales after the initial excitement over its January launch wore off, technology analyst Roger Kay said. It also smacks of late-night TV advertising, he said. Kay, the president of Endpoint Technologies Associates, has heard anecdotally that Mini sales have slowed.
'I think the issue now is that growth may have stalled, and a campaign like this may be designed to reinvigorate it,' Kay said."

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