Three clicks to send a message to Twitter management
"It’s the type of feel-good measure one might take when wishing there were something they could do, while not really considering the general apathy of most internet users. The goal, she hints, is to put the screws to Twitter CEO Jack Dorsey, applying pressure until the platform reverses course and bans Alex Jones.Nearly 50k people have blocked Twitter’s biggest advertisers over the Alex Jones debacle (and you can too) (TNW)
But Coulter, an industry veteran, understands the typical internet user. She’s not asking anyone to “go forth and do things” that might interrupt hot yoga, or cost more than a pumpkin spice latte. She’s calling on the internet to do what it does best: Be pissed, so long as it doesn’t take a lot of effort.
By clicking a custom link (this link) Coulter’s done all the hard work for you and promises to continue doing it until Jones is banned. The call to action asks Twitter users to click the link, smash the button that says “Block All and Subscribe” and then click the blue “Authorize App” section. In doing so, you’re blocking each of Twitter‘s biggest advertisers, without actually having to, you know, do stuff."