Wednesday, October 12, 2016

Sunken flagship: Samsung’s meltdown 2016-10-13 | Espresso

A succinct Samsung summary; also see Why Samsung Abandoned Its Galaxy Note 7 Flagship Phone (NYT)
"The fiasco harms the South Korean giant in three ways. The first is financial: Samsung had expected to sell as many as 20m units of the large-screen Note 7 over its lifespan, worth $17 billion. Now it must pay to sort out the mess. Second, the popular Note sub-brand is toast, and Samsung’s reputation for quality, reliability and manufacturing expertise has been burned too. That may dent sales of its other products. Third, Samsung’s market share will take a hit: the Note 7 had won rave reviews, so its demise is a gift to rival handset-makers. Samsung’s dream was that its flagship handset would show it can out-innovate Apple. That’s gone up in flames too."
Sunken flagship: Samsung’s meltdown 2016-10-13 | Espresso

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