Google wants to take on Apple with an open AirPlay alternative — Online Video News

tbd if fast-follower + more-open will be sufficient

"Google took a page from Apple’s playbook when it rolled out its own AirPlay-like remote control feature for YouTube on Google TV last week. The company has since launched a dedicated micro-site to promote the feature, showing how serious it is taking second screen control. But it is not stopping there. Drayson told me that Google is “actively working with other companies” to turn this into an open standard, which could be used on other platforms and for other apps as well.
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And it’s not just about remote control functionality and beaming a video from your mobile phone to the TV we are talking about. The new protocol makes it possible for data to flow in both directions, Drayson explained, which would enable developers to build second-screen experiences that correspond to what’s happening on live TV as well. Also on the roadmap: beaming content from your laptop to your TV screen."

Google wants to take on Apple with an open AirPlay alternative — Online Video News