Monday, June 27, 2011

GOOGLE OFFERS: Here Are The Secret Details About Google's Groupon-Killer [Business Insider]

Excerpt from Henry Blodget analysis

And it turns out that Google Offers does have a few key advantages over other deal providers that could shake up the deals industry and force Groupon, at least, to change the terms of its deals.

In other words, if Google makes a big commitment to the deals business--a big if--its entry into the market could hurt the businesses of Groupon, Living Social, et al, even if it does not end up "killing" them.

GOOGLE OFFERS: Here Are The Secret Details About Google's Groupon-Killer

Post a Comment