Wednesday, December 13, 2006

The Seattle Times: Business & Technology: Report says iTunes sales took big dive in first half of this year

It'll be interesting to see if this was a case of broken analysis 

Apple spokesman Tom Neumayr said the report is "simply incorrect."

"iTunes won't save the music business, or Apple," analyst Josh Bernoff wrote in the Forrester report.

Forrester, which based its findings on analysis of 2,791 U.S. iTunes debit and credit purchases, said it is too soon to tell whether the decline is seasonal or if demand for digital music is falling.

Source: The Seattle Times: Business & Technology: Report says iTunes sales took big dive in first half of this year

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