Tuesday, August 09, 2016

Walmart Rewrites Its E-Commerce Strategy With $3.3 Billion Deal for Jet.com - The New York Times

Also see Walmart’s $3 Billion Jet.com Buy Still Leaves It Way Behind (Wired)

"The purchase, and a shuffling in the executive ranks that comes with it, are Walmart’s clearest acknowledgments yet that its online strategy is not working. It also sends a strong message to the rest of the consumer and retail industry: When it comes to competing against Amazon, not even the mightiest brick-and-mortar stores can go at it alone.

“The other retailers are going to be looking up to it and saying, ‘You know, absolutely, we’ve been failing at doing this,’” said Jharonne Martis, a retail analyst at Thomson Reuters. “Bringing in an expert might be the key to it.”"
Walmart Rewrites Its E-Commerce Strategy With $3.3 Billion Deal for Jet.com - The New York Times

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