Check the full post for some accentuate-the-positive projections; also see Facebook Ads Are All-Knowing, Unblockable, and in Everyone’s Phone (BloombergBusiness) and Ad Blocking Is a Hot Topic for Marketing, Media Executives (WSJ)
"The advertising community can now brace for a double whammy: from a public that will increasingly draw on an expanding arsenal of ad-blocking and anti-tracking tools; and from advertisers opening their eyes to the vast scope of cheating. That’s why many predict a huge impact on the digital economy.Adblockers: The Only Way Out | Monday Note
Now, if we take the long view and focus on the segment of high quality news content, current abuses could clear up the landscape in several positive ways."
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