With FbStart, Facebook Hands Out Goodies to Mobile App Makers - Digits - WSJ

Seeking new mobile app friends; in other social + mobile news, see Twitter Buys TapCommerce, a Mobile Advertising Start-Up (NYT)

"The social networking— and increasingly advertising—  giant said it has accepted hundreds of small companies, more than half from outside the U.S., to a new program it hopes will help spawn the next Candy Crush.

Facebook accepted more than 500 of the 800 companies that applied, or 63%, to a program called FbStart, a no-strings-attached initiative that gives developers access to services such as app testing and user research. Companies are only eligible if their apps are already in Apple or Google 's app stores."

With FbStart, Facebook Hands Out Goodies to Mobile App Makers - Digits - WSJ