Helpouts From Google Connects People With Experts Over Live Video - NYTimes.com

Mechanical Turk++?

"“Google’s mission is to organize the world’s useful information,” Udi Manber, the Google vice president for engineering in charge of Helpouts, said at a press conference Monday in San Francisco. “But if you do search for a long time, you realize most of the world’s useful information still resides in people’s heads.”
Google’s search engine often finds the right answer if someone knows the question to ask, added Mr. Manber, who previously oversaw engineering for search. The problem, he said, is “very often you don’t know what question to ask.”"

Helpouts From Google Connects People With Experts Over Live Video - NYTimes.com