Wednesday, October 10, 2012

iPhone Usage Among U.S. Teens Hits 40% as iPad Continues to Gain Traction - Mac Rumors

tbd if this is a leading indicator of a broader trend
"Piper Jaffray analyst Gene Munster today released a report outlining the results of his semi-annual survey of U.S. teenagers, revealing that iPhone and iPad usage continues to surge among the demographic. The survey of over 7,700 teenagers shows that 40% of respondents currently use an iPhone, up from 34% in the last survey conducted just six months ago.
'We believe it is a positive sign for the power of the iPhone among younger users that Apple was able to expand its market share with teens despite no new product launches between our Spring and Fall 2012 surveys.'
Apple also appears well-positioned with teenagers going forward, with 62% of survey respondents stating that they plan to obtain an iPhone as their next phone. "
iPhone Usage Among U.S. Teens Hits 40% as iPad Continues to Gain Traction - Mac Rumors
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