"Facebook Inc. has changed the way people socialize on the Web. Now the same concept is changing the way people interact at work.The Business World Welcomes Social Networking - WSJ.com
New social-networking applications aimed at the workplace borrow from Facebook in that they enable workers to set up profiles, form groups and "follow" each other's status updates. But the purpose isn't just social connection; rather, it is to increase productivity by making it easier for employees to identify who does what within an organization and to share their knowledge."
Monday, April 02, 2012
The Business World Welcomes Social Networking - WSJ.com
A WSJ social business snapshot