Still worth a skim, imho -- or maybe just the full book review
This disjointed grab bag of gossip has its elucidating moments, but as the definitive tale of the rise of Web 2.0, “Once You’re Lucky, Twice You’re Good” serves as a reminder that the latter-day equivalent of Tracy Kidder’s 1981 book, “The Soul of a New Machine,” the gold standard for technology nonfiction, has yet to be written.
Book Review - 'Once You’re Lucky, Twice You’re Good,' by Sarah Lacy - Review - NYTimes.com
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