Thursday, May 24, 2007

Microsoft Asks, Why Buy Yahoo? - New York Times

Confidence and/or negotiating tactic?... 

Microsoft said Wednesday that it did not need to buy Yahoo to gain scale in online advertising, because it had “all the pieces” to build a successful ad business.

Speaking at the Goldman Sachs Internet Conference in Las Vegas, Microsoft’s chief advertising strategist, Yusuf Mehdi, said that the company was already bigger than Yahoo in terms of users of its Web services like e-mail and instant messaging.

Source: Microsoft Asks, Why Buy Yahoo? - New York Times

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