Tuesday, April 22, 2014

Apple has a green dig at Samsung in new ad - CNET

Compete different

"They just can't help themselves, can they? Apple's new environmental ads highlighting renewable energy include a dig at Samsung: "There are some ideas we want every company to copy." Ouch -- solar power burn!

To coincide with Earth Day today, Apple has launched a green-themed marketing campaign, and expanding its recycling programme to cover any Apple product or device. But it's also used the environmentally friendly adverts to take another less-than-friendly pop at Samsung, with which Apple is locked in a bitter legal battle over alleged imitation."
Apple has a green dig at Samsung in new ad - CNET

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