On Children’s Website, N.S.A. Puts a Furry, Smiley Face on Its Mission - NYTimes.com

But shouldn't the NSA be able to proactively recruit?...

"As the website says: “It is never too early to start thinking about what you want to do when you grow up.”
 To enter the “How Can I Work for N.S.A.?” section of the site, children click on a picture of a bucktoothed rabbit, who says in his biography that he likes listening to hip-hop and rock. In his free time, the bunny says, he participates in cryptography competitions with other cartoon characters named Decipher Dog and CryptoCat."

On Children’s Website, N.S.A. Puts a Furry, Smiley Face on Its Mission - NYTimes.com