Wednesday, March 07, 2012

Countering the Google Plus Image Problem - NYTimes.com

If you have used a Google service lately and/or own an Android smartphone, I’m guessing Google considers you a member of both the Google+ and Google Play user communities

But Nate Elliott, a vice president and principal analyst with Forrester Research, said the numbers just are not adding up correctly.

“I don’t know how you can have a social layer without having a social network that people use,” Mr. Elliott said in a phone interview. “If Google is saying that someone who once signed up for Google Plus makes them an active user, then that’s not entirely convincing.”

Mr. Elliott said that although there were pockets of people using Google’s social network, its use did not come close to that of Facebook or Twitter. Google Plus “looks like Facebook from one year ago,” he said.

Countering the Google Plus Image Problem - NYTimes.com

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