WSJ.com - Yahoo Plans Service to Let Users Create Blogs and Share Content: "Yahoo Inc. is plunging into Web logs and social-networking software as it tries to tie friends and family closer together online and increase their use of its services.
The Sunnyvale, Calif., Internet company today plans to outline 'Yahoo 360,' a free service that will allow Yahoo users to share content such as photo albums and restaurant reviews with designated groups of friends. The service will also permit Yahoo users to create and share Web logs, or blogs, simple diary-like Web sites. The company plans to begin an invitation-only test of the service at the end of the month.
In a nod to possible consumer-privacy concerns, Yahoo 360 will allow users to control the personal information and content that other people see. The company said Yahoo 360 is different from many other social-networking services, which link groups of friends online, because it will allow users to share a variety of content such as photo albums. Over time, Yahoo plans to allow Yahoo 360 users to link to photo albums, blogs, and other content stored on non-Yahoo sites."