The Big Data Conundrum: How to Define It? | MIT Technology Review

A timely big data reality check, including a round-up of popular "big data" definitions

"Big Data is revolutionising 21st-century business without anybody knowing what it actually means. Now computer scientists have come up with a definition they hope everyone can agree on.
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These guys bravely finish their survey with a definition of their own in which they attempt to bring together these disparate ideas. Here’s their defintion:
'“Big data is a term describing the storage and analysis of large and or complex data sets using a series of techniques including, but not limited to: NoSQL, MapReduce and machine learning.”" 

The Big Data Conundrum: How to Define It? | MIT Technology Review