Saturday, April 11, 2015

Facebook still cool among teens, says survey - CNET

Full report is here

"Though such sites as Instagram and Snapchat increasingly appeal to teens, Facebook is still a "dominant force," Pew said Thursday. Among the more than 1,000 teens surveyed, 71 percent said they use Facebook, while 41 percent said Facebook is the site they use the most frequently over all other social networks. Instagram and Snapchat scored as the second and third most frequently used sites, respectively.

Retaining and even building the teenage audience is critical to Facebook to attract advertising dollars, both in the present and especially in the future. Meanwhile, Facebook's role in the life of the typical teen has been repeatedly called into question in recent years."
Facebook still cool among teens, says survey - CNET
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