Price different; also see Amazon.com trying to wring deep discounts from publishers (Seattle Times)
"While negotiations are still fluid, the settlement is expected to eliminate Apple's so-called "most favored nation" status, which had prevented the publishers from selling lower-priced e-books through rival retailers such as Amazon.com Inc (AMZN.O) or Barnes & Noble Inc (BKS.N), the people said.E-books settlement talks advancing: sources | Reuters
The deal could also force a shift, at least temporarily, in pricing control from publishers to retailers, one of the people said."
When Apple entered the digital books market with its iPad in January 2010, Amazon had nearly 90 percent of the e-book market.
Amazon now has about 65 percent of the e-book market, while Barnes & Noble has 20 percent and Apple has 10 percent at most, according to Cowen & Co estimates.