ACM: Ubiquity - Does It Matter?

ACM: Ubiquity - Does IT Matter? "Does IT matter? One might as well ask, "Do people matter?" Business today can't exist without either resource, but spending more on either of them cannot guarantee success unless it contributes to a rational strategy. IT itself is no answer to anything except IT sales. Apply IT innovatively, creatively, and appropriately to a sound organizational purpose, though, and stand back. It's the application that makes the difference; not merely the technology. So in the end Carr and I agree: IT is indispensable, a necessary but not sufficient ingredient of advantage. In my book that amounts to, "IT Does Matter," but no one would buy that book."