Thursday, March 15, 2018

It’s mostly older people who watch TV news. Can Netflix and Facebook change that? » Nieman Journalism Lab

Check the full post for links and additional details; on a related note, see NBC News plans online streaming service to attract younger viewers (Reuters), which includes "Despite its increased focus on digital, NBC News has no plans to bring any of its content back to Facebook Inc because it does not see it as a friendly environment to news organizations, despite its size, Lack said."
"But — young people have to get their hard news video somewhere, right? (Uh…right?) Enter Facebook and Netflix. Twin reports yesterday: Facebook is launching a hard news section on its Watch portal (as Campbell Brown had previously suggested at Recode’s Code Media conference). Axios’s Sara Fischer reported that “Facebook is in touch with both legacy and digital-first news publishers to test a daily video feature that would run for at least a year,” and content would need to be at least three minutes long. 
Netflix, meanwhile, seems to be thinking something much longer than three minutes: It’s reportedly planning a “weekly news magazine show” to rival 60 Minutes and 20/20. “Netflix has spotted a hole in the market for a current affairs TV show encompassing both sides of the political divide and [is] seeking to fill it,” an unidentified source told MarketWatch."
It’s mostly older people who watch TV news. Can Netflix and Facebook change that? » Nieman Journalism Lab

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