Push for Facial Recognition Privacy Standards Hits Roadblock - ABC News (AP)

For more on Facebook Moments, see Introducing Moments: A Private Way to Share Photos With Friends (Facebook Newsroom) and Under the hood: Building Moments (Facebook Engineering Blog)

"The debate on facial recognition is only likely to grow bigger in coming years as it becomes more ubiquitous. Facebook, for example, has long used facial recognition technology on its site, and just announced a new companion mobile app called "Moments" that scans a phone's camera roll to ease photo sharing. Microsoft says it is building facial-recognition and fingerprint-identification technology into Windows 10, the new computer operating system coming this summer.

The biggest concern, however, among privacy groups is use of the technology by retailers, including casinos, to target and profile people. One company, FaceFirst, announced last year that its system is capable of processing more than 1 million facial matches per second per server, making it ideal for these customers. So long as a company has an existing photo of "persons of interest," from shoplifters to "your best customers," retail staff can be sent an email or text alerting them of that person's arrival."

Push for Facial Recognition Privacy Standards Hits Roadblock - ABC News