Publications See Pinterest as Key Ally - NYTimes.com

Excerpt from a Pinterest profile

"While Facebook and Twitter are much larger companies and capture more attention in the executive suites of old media brands, Pinterest has become a powerful force in driving web traffic. Started in 2010 by Ben Silbermann, a Google alumnus, and Evan Sharp, who trained as an architect, Pinterest is a visually rich site that lets its members upload their favorite fashion photographs, recipes and decorating tips that they then can share with other users. The company, based in San Francisco, has grown to more than 400 employees, and earlier this year it raised $200 million in a new fund-raising round that valued it at $5 billion."

Publications See Pinterest as Key Ally - NYTimes.com