Perhaps a trend-setting move by Yahoo CEO and Jawbone board member Marissa Mayer
"In an effort to whip its desk-bound, tech-loving workforce into shape, Yahoo! (YHOO) is offering free Jawbone Up fitness bands to all employees—with a few conditions. If workers want use the gizmo (retail price: $129.99) to tally their every action while exercising, commuting, sitting, and eating all that free Yahoo food, they must first agree to run or walk at least 100 miles in 30 days."
Yahoo! Tries to Get Workers to Walk 100 Miles - Businessweek
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