Monday, August 13, 2007

Xbox 360 Out of Order? For Loyalists, No Worries - New York Times

Timely snapshot 

The $12.5 billion console and video game business is up for grabs this year. On the console side, Nintendo is off to an unexpectedly strong start with its Wii, a game system that makes its players get up off the couch and move their bodies to direct action.

[...]

Microsoft, which has 57 percent of the market, has declined to say what is causing some of its Xbox 360 to stop working, or how many machines have been affected. It has set aside $1.1 billion for repairs, a figure that suggests to industry analysts that the problem could affect a third of the 11.6 million 360s already in the hands of consumers.

That's compared to ~28% for Nintendo and ~14% for Sony, according to the article.

Xbox 360 Out of Order? For Loyalists, No Worries - New York Times

1 comment:

Anonymous said...

I think it's quaint when the NY Times makes these analytical ventures into esoteric geek territory. I think there are other factors in play affecting Xbox 360 customer loyalty besides Halo 3...

http://www.greatwhitesnark.com/2007/08/14/five-lessons-from-microsoft-xbox-360-for-keeping-customers-loyal-to-a-broken-product/