Who's Blocking the Xbox? Sony and Its Games "The good news for Microsoft is that industry experts expect it to widen its lead over Nintendo this year. Electronic Arts, the world's largest game maker, is projecting that in North America in 2003, Sony will sell 9 million to 10 million PlayStation 2's, Microsoft will sell 2.5 million to 3 million Xbox consoles and Nintendo will sell 2 million to 2.5 million machines.
Electronic Arts also projects that Microsoft will beat Nintendo in Europe, the second-biggest market after the United States. Still, Microsoft is particularly struggling in Japan, where it has been virtually shut out of the market, selling a mere 300,000 consoles, according to the company. Throughout all of Asia, Microsoft has sold only 500,000 Xbox consoles, according to UBS Warburg, compared with Sony's sales of 3.67 million PlayStation 2's."