Can Laurene Powell Jobs Save Storytelling? | NYT

Also see Laurene Powell Jobs’s Emerson Collective bought Pop-Up Magazine Productions | Recode

"Emerson — which gets its name from, yes, Ralph Waldo and has focused on education, immigration and the environment since it was formally created in 2011 — would not disclose the price it paid for Pop-Up. But it’s small compared to the many other investments its for-profit and nonprofit arms have made over the last two years.

That includes an undisclosed sum to pick up a majority chunk of The Atlantic magazine, along with funding to add 100 employees, including the New Yorker writer George Packer and a former Facebook executive, Alex Hardiman; starting a documentary production company, Concordia Studio, with the Oscar-winning director Davis Guggenheim; buying a large stake in the production, content and talent management powerhouse Anonymous Content, the maker of “Spotlight”; purchasing another in Macro, which finances media focusing on stories of people of color, like “Fences”; and making investments in the online magazine Ozy, the news site Axios and the podcast-making phenom Gimlet Media."

Can Laurene Powell Jobs Save Storytelling? | NYT