The Always Connected PC will need more than Connectivity to be a Hit – Tech.pinions

From a timely PC reality check

"If you have seen the latest iPad commercial and can relate to it, you might have already bought into the promise of an always connected computing experience. It is ironic that Apple is helping sell the vision that Microsoft, Qualcomm and their partners want to deliver. Except, of course, Apple is also telling you that your always connected life does not require a PC.

And here is the heart of the matter. For consumers, the desire to be connected has little to do with being productive and a lot to do with getting “stuff” done whenever we want. That stuff can range from streaming music, to upload to social media, to playing online games, to shopping online…. basically being able to do the same things we do on our smartphones but with the advantage of having a larger screen and a keyboard. Forty-three percent of the consumers we interviewed who have a connected iPad said they do a little bit of everything. This does not mean we will carry our smartphones less or rely on them any less. It simply means we will have the option to choose the best tool for the job without having to compromise on connectivity and battery life."

The Always Connected PC will need more than Connectivity to be a Hit – Tech.pinions