IBM's cloud move: New unified platform buries SoftLayer under Bluemix brand | ZDNet

Bluemixed results ahead; see this IBM blog post for more branding details

"According to Hazard, SoftLayer products will be available on both SoftLayer.com and IBM.com/Bluemix for the next few months. IBM has also integrated the SoftLayer control portal with the Bluemix console to manage infrastructure and cloud services.

The brand shift comes as IBM moves to become a 'cloud broker' and sell not just its own SoftLayer infrastructure, but also Microsoft Azure, Amazon Web Services, and Google Compute Engine."

IBM's cloud move: New unified platform buries SoftLayer under Bluemix brand | ZDNet