Big Computer Makers Cozy Up to Microsoft’s Cloud - WSJ

Cloud coopetition

"Cloud computing has thrown computer makers into a forbidding landscape where prospective customers have incentives to rely on external service providers rather than buying hardware. But some have found a key ally in one of the biggest cloud providers, Microsoft Corp.
Hewlett Packard Enterprise Co. and Dell Technologies this week are using a Microsoft event in Atlanta to step up their public embrace of the software giant’s Azure cloud service. The collaboration is deeper than their dealings with cloud vendors such as Amazon.com Inc.’s AWS unit, which leads the sector, and Google Inc."

Big Computer Makers Cozy Up to Microsoft’s Cloud - WSJ