Tuesday, March 01, 2016

Snapchat Hires Exec Who Ran Facebook’s Ad Network | Re/code

Evidently even strategic hires are ephemeral at Snapchat

"Now they’ve hired an experienced ad tech expert from a company that has figured out how to make a ton of money from mobile advertising. Krishnan helped build an ad network, but he also has experience building app-install ads, which have been incredibly lucrative for Facebook in the past.

It’s likely that Snapchat, with a $16 billion valuation and IPO aspirations, is interested in both of those options.

Krishnan is the latest in a number of high profile Snapchat hires to come from Facebook. Few of them have stuck around, though, including former COO Emily White, HR head Sara Sperling and revenue boss Mike Randall."
Snapchat Hires Exec Who Ran Facebook’s Ad Network | Re/code

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