Hey Google, it's time for a real cloud strategy | InfoWorld

From a timely Google-in-the-enterprise reality check

"Yet where the heck is Google? The company doesn’t break out its cloud revenue at all. Microsoft and IBM aren't terribly transparent on this score, either, but according to last week's Q2 estimate from Synergy Research Group, each make more money from cloud infrastructure services than Google. After all, they have the leverage to push big existing enterprise customers to their clouds. By contrast, the vast majority of Google Cloud Platform customers appears to be cloud startups. The biggest success stories are SnapChat and Khan Academy, both built on the Google App Engine PaaS.

You can certainly argue that revenue doesn’t mean much yet because we’re still at an early stage in the cloud. What you should study now -- whether you’re a customer or simply handicapping this race -- is the viability of the strategy going forward. That’s where I wonder about Google even more."

Hey Google, it's time for a real cloud strategy | InfoWorld