Google Targets Twitch with New YouTube Gaming App and Site - Digits - WSJ

Google: not playing games with video game broadcasting

"Watching online videos of other people playing videogames such as Minecraft has quickly grown from a niche to attract hundreds of millions of viewers and big advertising dollars. YouTube has long hosted such videos, but Twitch grew more quickly by allowing gamers to easily live-stream their game play and provide commentary.

Last year, Twitch became the fourth-largest source of U.S. Internet traffic, after Netflix, Google and Apple, according to network researcher DeepField. Twitch averaged 100 million viewers a month world-wide at the end of 2014, more than double the number it attracted a year earlier. Amazon acquired Twitch in August for about $970 million."

Google Targets Twitch with New YouTube Gaming App and Site - Digits - WSJ