To Gain the Upper Hand, Amazon Disrupts Itself - NYTimes.com

Excerpt from an Amazon reality check

"“Everything you buy, starting with your weekly groceries, will be flowing through one pipe called Amazon,” said Scott Galloway, a professor of marketing at New York University’s Stern School of Business. “They’ll have your credit card purchase history, be able to do data-mining on your needs, offer massive selection with a reputation for low prices.”

Building that pipe requires nimble execution and vast investments. Amazon said on Monday that it would be raising a significant but unstated amount of money through a debt offering, which caused Moody’s Investors Services to cut its outlook to negative from stable. Amazon secured a $2 billion line of credit in September."

To Gain the Upper Hand, Amazon Disrupts Itself - NYTimes.com