In TV Race, Microsoft Has Lead, Forrester Says - NYTimes.com

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“When it comes to the underlying technology providers that matter for mobile app developers, there’s Google, Apple and everyone else. Microsoft is one of the companies trying to claw its way out of the everyone else category.

But as television begins to resemble the mobile business, Microsoft is in the lead with the Xbox, according to a new report out Wednesday from Forrester Research. The report, by the Forrester analyst James McQuivey, argues that there is a battle of technology platforms about to commence in the television market every bit as intense as the one in mobile, featuring Microsoft, Apple, Google and a small handful of other companies, possibly including Facebook and Amazon.”

In TV Race, Microsoft Has Lead, Forrester Says - NYTimes.com