A plausible perspective, imho; check the link below for more details and a podcast
"A little under a year ago, we posted four reasons why Apple may decide to become a Wireless Internet Service Provider. Presently, we conclude that if Apple doesn’t do it, one or more of the other Internet-dependent giants shall, by the year 2020. Companies like Apple, Amazon, Google (YouTube), FaceBook, and Microsoft cannot permit their futures to be controlled by today’s dominant wireless carriers. Increasingly, their growth will be throttled as cellular carriers expand bandwidth-metered pricing."
New Wireless Competitors | Inside Digital Media
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