Borders joins the e-book race
Borders Group announced Tuesday that it is developing a new e-book reader and e-book service in partnership with Kobo, a spinoff from Indigo Books & Music, a Canadian publishing company. The Web service is already live at Kobobooks.com and will be integrated into Borders.com within the second quarter of 2010.
The partners said the new e-bookstore will also offers mobile reading applications and will be “device neutral,” allowing readers to download content to the most popular smartphones, including the Apple iPhone, Research in Motion BlackBerry, Palm Pre and Google Android devices.
Borders Invests in Kobo, an E-Book Store - Bits Blog - NYTimes.com
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